Saturday, 3 March 2012

Sarah Cornett-Ching Racing Moving towards the 2012 Season

After an entire year of learning at Race 101 in North Carolina, Sarah walked away from the program's Awards Ceremony not only with the Marketing Excellence award, but also valuable contacts in the industry, and endless knowledge.

"I am proud to win this award because I am being recognized for all the media efforts and publicity we received this year. Racing isn't possible without the marketing side and some people can forget that."

Taking everything learned at Race 101 and applying it to her 2012 season Sarah will certainly have an edge over the other competitors in her series. She is planning to race in the Arca Ok Tire Series and putting in a championship contending run.

" We feel like with our equipment and all we've learned over the past year we have a great shot at the Arca championship this year, with Snap-On Tools coming back on board again in 2012 we are confident about our chances next season."

Sarah hopes to compete in the Nascar Canadian Tire Series again in 2012 at her home track in Vernon and if that race goes well to make her first appearance at Auto Clearing Speedway in Saskatoon.

" We are also proud to welcome Underwriters Insurance onto our team this year, they were involved in our Nascar appearance last year and have now signed to be apart of our Arca season too."


" Over the off season I was able to do a few good deeds to help my community too, I cut my hair and donated it and got to donate blood for the first time. I was already informed the blood I donated saved a life!"

2012 is shaping up to be a great year for this young team and with the power of marketing behind them it might just be the perfect fit for advertising your company.